MARKETING-CLOUD-ADVANCED-CROSS-CHANNEL STUDY MATERIALS - REAL MARKETING-CLOUD-ADVANCED-CROSS-CHANNEL TORRENT

Marketing-Cloud-Advanced-Cross-Channel Study Materials - Real Marketing-Cloud-Advanced-Cross-Channel Torrent

Marketing-Cloud-Advanced-Cross-Channel Study Materials - Real Marketing-Cloud-Advanced-Cross-Channel Torrent

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Salesforce Marketing Cloud Advanced Cross Channel Sample Questions (Q85-Q90):

NEW QUESTION # 85
Difference between inbox message and in app message.

  • A. Inbox message is displayed and stored in device in app message is displayed only 1 time
  • B. Inbox messages can be used only in los whereas in app message can also be used in android
  • C. Inbox message is displayed once but in app message is displayed repeatedly

Answer: A

Explanation:
* Inbox Messages:
Storage: Inbox messages are delivered to and stored within the app's inbox (a dedicated section within the app).
Persistence: They remain in the inbox until the user deletes them or the message expires.
Purpose: Suitable for messages that users might want to refer back to, like promotions, updates, or transactional information.
* In-App Messages:
Display: In-app messages are displayed as pop-ups or notifications while the user is actively using the app.
Transience: They are typically displayed only once (or until dismissed) and are not stored for later viewing.
Purpose: Ideal for contextual messages, onboarding tips, or urgent alerts that require immediate attention.
* Key Differences Summarized:
Storage: Inbox messages are stored; in-app messages are not.
Display: Inbox messages are viewed in the app's inbox; in-app messages are displayed as overlays during app use.
Persistence: Inbox messages persist; in-app messages are transient.
* Why Other Options Are Incorrect:
B: The opposite is true. Inbox messages persist, while in-app messages are usually displayed only once.
C: Both inbox and in-app messages can be used on both iOS and Android platforms.


NEW QUESTION # 86
How often are the Einstein Engagement Scoring models updated?

  • A. Monthly
  • B. Weekly
  • C. Hourly
  • D. Daily

Answer: A


NEW QUESTION # 87
What data is there in mobile connect demographics, select3

  • A. channel
  • B. Region
  • C. First name
  • D. Email
  • E. Channel: While "Channel" might be a custom field you could add, it's not a standard field in the MobileConnect Demographics data extension.
  • F. City

Answer: B,C,F

Explanation:
* MobileConnect Demographics:
MobileConnect Demographics is a data extension in Marketing Cloud that stores information about your MobileConnect contacts (people you can send SMS messages to).
* Available Data Fields (Standard):
A : City: The city associated with the contact's mobile number or address.
B : Region: The region (state, province, etc.) associated with the contact.
D : First Name: The contact's first name (if captured during opt-in or data import).
Other standard fields also include last name, country, postal code, mobile number, copyright, source object ID, status, and opt-in-related fields. You can also add custom attributes to this data extension.
* Why Other Options Are Incorrect:
C : Email: Email addresses are typically stored in a separate data extension (like All Subscribers or a custom data extension) and linked to MobileConnect through a subscriber key or contact ID.


NEW QUESTION # 88
Where are Topic Profiles configured for use in Command Center? 01m 03s

  • A. Social Studio Engage
  • B. Social Studio Admin
  • C. Command Center Admin
  • D. Social Studio Automate

Answer: B


NEW QUESTION # 89
What is true about shared entry event.

  • A. It cannot be modified.
  • B. Data extension created by it can be modified.
  • C. Yon can use filter for entry audience segregation.

Answer: C

Explanation:
In Salesforce Marketing Cloud, a Shared Entry Event allows for the use of a single entry event across multiple journeys. This feature supports the use of filters to segment the entry audience, enabling precise targeting based on specific criteria defined in the filter. This capability enhances flexibility and efficiency in managing multiple journeys that cater to different segments of your audience based on shared criteria.


NEW QUESTION # 90
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